Do you work in a pharmaceutical laboratory, a health-related organization (insurance, mutual insurance company, public entity), a cosmetics company, a wellness products or services company, a food company?
Are you curious about the trends and moods of your customers in France?
The health crisis is changing the French people's vision of health in a lasting way. Everything is changing: their prevention practices, their view of healthcare professionals, their motivations, their sources of influence, their references... In the end, a new and often paradoxical vision is emerging in society.
Thanks to this webinar, discover the Observatoire des Français - Volet Santé 2022 conducted with 2,200 French people by Sociovision and APLUSA.
We shed light on the ambivalent relationship - between pride and mistrust - that the French people have with their own health and the actors of the healthcare system. Lise Brunet (Sociovision Consulting Director), Rémy Oudghiri (Sociovision Managing Director), Nadège Meillier (APLUSA Consumer Healthcare Director) and Rose-Marie Carneiro (APLUSA Patient View Director) present seven paradoxes that emerge from the Observatoire des Français - Santé 2022.
The Health 2022 section of the French Observatory covers various health-related themes (practices, perception of professionals, search for alternatives, etc.) and analyzes the weight of social classes, socio-cultural backgrounds and different generations in the way they approach health (sources of influence, relationship with expertise, etc.).
